Ripples Through Reddit as Advertisers Weather Moderators Strike
Reddit Migration@kbin.social – 14 points – 
adweek.com
Reddit is redirecting some impressions away from existing communities, and some advertisers are pausing campaigns.
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it's in "adweek". A publication about advertising. They only care about content as a thing to monetize.
Adweek is the advertising industry journal, and has been around for decades.
If they cover it, it's a real thing in the ad industry.
Honestly I think it's weird that they don't know how reddit works. Surely advertising experts need to know how the platform they're advertising works? Otherwise reddit can shill whatever bullshit they want at the advertiser's expense.