[Unconfirmed] Season 29 of Diablo 3 should begin on September 15.

Chris Remington@beehaw.org to Gaming@beehaw.org – 18 points –

Was just watching Raxx's video where I first heard this.

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Too many people just accept it. Maybe due to an apparent lack of alternatives, fomo and some sort of sunk cost fallacy addiction.

Sunk cost fallacy is hard to see happening in a game where each season resets your characters

Not with money, but time and effort.

Yes that's also what I'm talking about
Your previous characters aren't important anymore, it's a fresh start all the time. On each new season there has been 0 previous time and effort investment

You have on the game as a whole, though. Mechanics, strategies, locations, weapons, lore, maybe friendships with other players. Hard to leave all that behind.