What's going on with major changes to privacy on Chrome?

I'm back on my BS 🤪@lemmy.world to Out of the loop@lemmy.world – 150 points –

What changes are they making, and how to prevent them affecting users?

Also, does Privacy Badger, uBlock Origin, or a VPN with ad-blocking and anti-tracking prevent the new data collection through Chrome?

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It’s difficult to trust them when they’re also the largest adtech business

No third party cookies is a good thing. It’s very unclear whether this new tracking technology should exist at all

Anyone who tells you all ads systems are a little bit evil is telling the truth.

Anyone who tells you all ads systems are equally evil is trying to sell you pop-ups, spyware, email spam, and worse.

The "adtech marketplace" is a pit of festering corruption that goes way, way beyond anything that you can do with Google ads. There are shitholes out there still trying to figure out how to show you pop-ups just like back in Y2K before pop-up blocking — by compromising your browser security to do it.

I'd suggest anyone who's interested in what ads systems are actually like, go sign up as an advertiser on Google and then on Facebook for comparison. See what you can do. See what they actually do want to sell you. Don't spend a dollar; don't buy a single ad; just see what the product being sold to advertisers actually is. You might be surprised, one way or another.

Like they say, "do your own research". But not by watching videos that agree with you. If you want to see what these companies really sell to advertisers, go try pretending to be an advertiser. They'll let you do that.

Anyone who tells you "all ads are equally evil" are rarely selling anything other than a FOSS software they are a part of, but not anything that could be considered adware. Now granted the are shills out there that your should be aware of. Thankfully there are groups that care about your privacy, like Mozilla in my opinion, that give a shit, but not every group is driven by profits.

It's a fair point, but do check Mozilla financial statements for where they get their revenue.