Bud Light brewer is still struggling to sell the beer in North America over trans promotion backlash
Anheuser-Busch Inbev said Tuesday that revenue growth in most of its global regions was offset by a drop in North American sales, in a sign of continuing fallout from a promotion with a transgender influencer that cost it sales.
The world’s largest brewer and parent company of Bud Light said adjusted earnings for the latest quarter rose 4.1% to $5.4 billion on revenues that climbed 5% to $15.6 billion.
Revenue in the United States for the July-September period, however, tumbled 13.5%. AB InBev, based in Leuven, Belgium, noted that sales to retailers were down “primarily due to the volume decline of Bud Light.”
Bud Light sales plunged amid a conservative backlash after the brand sent a commemorative can to transgender influencer Dylan Mulvaney in early April.
Yep UK's certainly not sweltering, although we have gone over 100f on five occasions, all in the last 3 years (and all in the south east of England which is our warmest region)
What's the humidity been on those occasions? I assume being an island it's somewhat humid but since the water around y'all is probably colder than the Gulf of Mexico I'd think that would mitigate it some.
I couldn't say scientifically but it's generally not felt that humid. We do get what we call 'muggy' days where you can feel a storm brewing, but often the hottest days are drier.
I've experienced real heat and humidity in Northern Australia and we never get those levels in the uk.