OK, so it wasn't Windows 10, but...

TheOneWithTheHair@lemmy.world to Lemmy Shitpost@lemmy.world – 596 points –
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Fruitigo ero is more about the glossy UI design of the windows vista/7 era than those photographs.

"Frutiger Aero" is the blending of nature and technology (e.g. bright nature wallpaper on a computer monitor). "Aero" is the glossy UI design.

Aero is the name of the windows UI design, but it's also a major defining factor of the wider frutiger aero aesthetic that was prevalent in loads of other tech and marketing at the time. I recommend reading the link you sent because it just backs up what I said.