"How Google perfected the web" or how google made everything worst

Potatos_are_not_friends@lemmy.world to Technology@lemmy.world – 174 points –
How Google perfected the web
theverge.com

Snippets: For reputable news outlets, the challenge of producing work that Google likes and that meets high-quality standards is magnified; you can’t fill articles with SEO-bait keywords without readers noticing.

The sleazier SEO strategists have already caught on, waiting and hoping for their chance to exploit whatever Google prioritizes. There are product recommendation articles with titles like “Best Espresso Machine Reddit 2023” and entire websites filled with reviews “according to Reddit” that appear to be fake accounts talking to each other. Some subreddits are overrun with affiliate link spam.

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Just gonna leave this here, since the verge is so 'fancy': The perfect site

Boo, what a blatant copy of the https://motherfuckingwebsite.com/ /s

Yeah but I like @tale's link better since it's not so potty-mouthed.

It's also worse because it completely undermines the point by using a horrendous fixed width typeface and dark green on black colours for the text.

Fair point. I kind of worked around that, focusing on the content.

This was hilarious to read right after the verge. I couldn't stop smiling while reading it. It actually feels like a breath of fresh air considering all of the SEO sites I find myself reading lately lol.