This might help explain the spectacular launch of Threads

MusketeerX@lemmy.world to Fediverse@lemmy.world – 1736 points –

Automatically creating a shadow account for everyone on Instagram?

Even allowing people to follow that account?

Sounds like they really wanted to push Threads out the door in a big way.

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Is threads a separate company though? It's pretty explicit in saying "Threads an Instagram App"

In European law it doesn't matter. You try and bypass laws and the courts have none of it. It's very "fuck around find out". They already decided against them for antitrust for doing exactly that.

That was the ruling [PDF] from the European Union's highest court, the Court of Justice, when it upheld a decision by German antitrust regulators that Meta had abused its dominance in social media by milking users for information and swirling it together to serve up ads to users.

If you bypass shit in the EU they slap you with something else and make an example of you.

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