I fee like premium is really the only way to make youtube more sustainable for content creators and the platform alike.
I really don't see how, unfortunately. You give Youtube the money and they decide what to do with it and they won't do it in a remotely fair way because they want profits for themselves. There are many better ways to support content creators directly than over whatever Youtube decides to pay them at any given moment. Most content creators know that of course and are already linking to other services that you can use to help them out. At least for as long as Youtube allows it...
When I signed up for premium half of my bill went to creators based on my watch time. I don't know the current split, but I do know LTT has said quite a few times that premium actually pays out a lot to channels.
YouTube could claw that back at any point, obviously, but right now it seems fair
I really don't see how, unfortunately. You give Youtube the money and they decide what to do with it and they won't do it in a remotely fair way because they want profits for themselves. There are many better ways to support content creators directly than over whatever Youtube decides to pay them at any given moment. Most content creators know that of course and are already linking to other services that you can use to help them out. At least for as long as Youtube allows it...
When I signed up for premium half of my bill went to creators based on my watch time. I don't know the current split, but I do know LTT has said quite a few times that premium actually pays out a lot to channels.
YouTube could claw that back at any point, obviously, but right now it seems fair