Google raising price of YouTube Premium to $13.99 per month

fne8w2ah@lemmy.world to Technology@lemmy.world – 1272 points –
Google raising price of YouTube Premium to $13.99 per month
9to5google.com
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They want people to start using YT Premium while slowly blocking ad-blockers, but they increase the subscription price... what?

That's why they increased the price. They know soon you won't have a choice

That a bold strategy to say the least

I chose to go spend my idle time somewhere else then. When even Facebook and TikTok serve ads in a more civilized manner why torture myself with YouTube?

the issue is the creators people follow are often only on YouTube (it's the only platform that makes sense for long form content which is all I watch). I think there's a few smaller ones like Rumble but that's like lemmy to reddit (at this point), there's just not the depth of content there particularly around niche communities. youtube has us by the balls and they know it, and while I firmly believe eventually a competitor will reach critical mass, its a while off

they're greedy fucking pigs who don't have a single coherent thought in their brain

As a corporation they are always going to be greedy, but calling them dumb is an extreme underestimation.