Because the goal was never to get some kind of fair price for using the API. That's why they priced it at "Fuck You."
Ultimately what they want is for people to stop using 3rd party apps entirely because 3rd party apps either don't show advertisements, or they show advertisements that give ad revenue to the developer.
They want everyone using their app because the valuation of tech companies directly correlates to the number of eyeballs they can serve ads to. Old.reddit will be next, and I bet they'll try to start blocking ad blockers after that.
Because the goal was never to get some kind of fair price for using the API. That's why they priced it at "Fuck You."
Ultimately what they want is for people to stop using 3rd party apps entirely because 3rd party apps either don't show advertisements, or they show advertisements that give ad revenue to the developer.
They want everyone using their app because the valuation of tech companies directly correlates to the number of eyeballs they can serve ads to. Old.reddit will be next, and I bet they'll try to start blocking ad blockers after that.