We need to be passing consumer protection legislation to make companies stop doing things like this. Just "calling on them" to end the process isn't going to do anything to fix the problem. Companies have no incentive to do the right thing for their customers. The only thing they care about is short term profit.
They talk about broken promises and misrepresentation of what they would do after the merger. Corporations aren’t people and don’t have morals to stop them from breaking promises or just flat out lying. The only way they will do anything is if it makes them money or they are forced (regulated)