It's not just you — no one is posting on social media anymore
Uranium3006@kbin.social to 
businessinsider.com
Social media is on the decline. Instagram is all ads. No one's posting on BeReal. TikTok is for influencers. The new place for sharing: group chats.
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Lemmy isn't social media, it's content aggregation, like reddit used to be
Might as well say Instagram isn't social media either, nor is Facebook or Twitter. Social media is just a platform where one of the biggest parts of it is the commenting system. Its a social media platform for content aggregation. The commenting makes it social.
There are tons of "but Lemmy isn't social media because blah blah blah!!!" comments here by the kids who think they are too cool to be lumped in with the instagram / facebook crowd.