Unity will quietly waive controversial fees if developers switch to its ad monetisation service - report

geosoco@kbin.social to Games@sh.itjust.works – 158 points –
eurogamer.net

A fresh report into Unity's hugely-controversial decision to start charging developers when their games are downloaded has thrown fresh light on the situation.

MobileGamer sources say Unity has already offered some studios a 100% fee waiver - if they switch over to Unity's own LevelPlay ad platform.

The report quotes industry consultants that say this move is an "attempt to destroy" Unity's main competitior in this field: AppLovin.

39

You are viewing a single comment