Deepfake celebrities begin shilling products on social media, causing alarm
arstechnica.com
Deepfake celebrities begin shilling products on social media, causing alarm::Hanks and other celebrities have recently become targets of AI-powered ad scams.
You are viewing a single comment
My favorite method is not give a single fuck about the opinion of any celebrity. But fuck ads in general
What if someone tries to impersonate someone with a high reputation such as a professional or a politician?
I'm not saying deepfakes aren't a problem, they're extremely worrisome for the future trustworthiness of any visual media, just that people shouldn't listen to celebrities.
People can already do that with written media, and we have ways to deal with that.
There are ways, but whether or not they are effective enough remains open for debate. During the pandemic misinformation reigned supreme, setting millions of people back in the process. Adding deepfakes to the mix is not going to make things better.