Shrinkflation hits IKEA Family by removing 5% discount

CosmicTurtle@lemmy.world to Mildly Infuriating@lemmy.world – 320 points –
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IKEA Family is a membership program, like grocery store memberships. The only real feature of the program was their 5% discount. But now, they are getting rid of it to focus on "New Lower Price offers". I'm not holding my breath that their prices are going to come down anytime soon.

IKEA Family is worthless now. They do offer "select delivery options" with no explanation on what this means.

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I think colloquially people have begun expanding use of the word to include anything where features or product are removed but the price stays the same.

Maybe there's a better word for that, but I understand the parallel.

Isn’t this loyalty program free like many others?

You don't pay cash for it, but it takes up your time and IKEA gets your data and is allowed to send you spam. So kinda free, but also not.