Which things have you avoided or embraced on the name alone?
Is it shallow, or petty, to decide based on name alone? Yeah, pretty much, but there's probably something, a product or service or site, that the name has made you gloss right over it or jump to it ASAP.
What are some examples that spring to mind for you?
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Mostly foods.
Like headcheese. Even saying the name out loud induces my gag reflex.
To be fair, headcheese is exactly as awful as it sounds.