Reddit's Traffic is Down 3.36% Month-Over-Month, According to SimilarWeb
SimilarWeb has just released traffic estimates for June. According to these estimates, Reddit's traffic has seen a 3.36% month-over-month decrease.
For comparison, here's how traffic has changed for other popular social networking websites:
- Discord.com: +0.51%
- Twitter.com: -1.65%
- Instagram.com: -1.35%
- Facebook.com: -3.18%
- TikTok.com: +0.77%
- Pinterest.com: -2.27%
- Youtube.com: -2.02%
Source: https://www.similarweb.com/website/reddit.com/#overview
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Remember about the Pareto principle: roughly 20% of users is probably responsible for the 80% of the content. This 3% is quite a lot in this context, especially considering the active people are probably much less complacent in this regard.
The 90-9-1 principle may also be relevant here: 90% are lurkers, 9% are contributors, and 1% are creators.
And how much % are bots, tho? I know that prior to and during the 3rd party API announcement I got so many requests from OF promoter bots that I suspect that Reddit will be the epitome of the Dead Internet theory