Fast food restaurant Wendy’s plans Uber-like surge pricing, with digital menu boards that change prices depending on demand
edition.cnn.com
Fast food restaurant Wendy’s plans Uber-like surge pricing, with digital menu boards that change prices depending on demand::The price of a Wendy’s Frosty could soon fluctuate throughout the day as the chain looks to introduce Uber-like surge pricing on its menu.
You are viewing a single comment
There is no way this would hold up in my country if they are advertising prices and you get there and the price is more from a legal perspective. They would not be able to advertise if they did this. Also we don't have Wendy's...
Sure they can "Wendy's lunch menu, up to X" or "Wendy's night snack, as low as Y"
I imagine it'd be handled kind of like how McDonald's "1,2,3 Dollar menu" doesn't have a single item under 2 dollars in my area.