Meta being fined $100k a day for personalized ads in Norway

SELECTstarFROMreddit@sh.itjust.works to Technology@lemmy.world – 1042 points –
Meta's behavioral ads banned in Norway on Facebook and Instagram
techcrunch.com
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That's peanuts for a company that size. That's the cost of doing business.

Facebook somehow makes about $18 per person on the planet in ad revenue.

Norway is 5 million people or $90 million/year all else being equal.

$100k/day is $36.5 million/year.

So, it’s less than it should be by probably a factor of 4-5, but still not so small they won’t feel it

That's why if a fine does not exceed the benefit the company gained from it, it's not a deterrent but a cost of business.

The way I read it, the fine is capped to $1M NOK.