Video Ads Are Coming to All Your Uber Apps | The Wall Street Journal
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Why do they think anyone will leave the app open after ordering, if it just plays ads nonstop? Is the idea that each time they load it to check their order status an ad starts playing?
In-car tablets with audio-enabled ads for a single company on repeat. Poor poor drivers.
I bet the first thing a driver will say once a patron gets in is "you can click this button right here to disable the ad (please please please)"
Wait, so there's ads playing in the car, but the driver doesn't get any extra revenue as a result? Why would the drivers even allow that? If I were a driver and was forced to install those tablets, I'd probably just unsolder the speaker.
Maybe they do get paid extra? I'm not sure.
Or maybe they'll prioritize drivers who have the advertising package. Wouldn't want riders to get an inferior (read: less ad-filled) experience, now would we?
This is so egregious that it sounds like a scene from a cyberpunk movie. Almost humourously bizarre.