This is a lousy article rehashing an article behind a paywall.
The cost they have is $87 a month. There is so much that's confusing about this. They don't specify how many streaming services they are counting in that, but it's a good guess that is about 5, each at about $17 a month. I feel I have too many streaming services and share accounts with family, and I can stream from about 7, pay for one and watch 1.5. If I couldn't share accounts, I wouldn't have the accounts. I pretty much watch star trek and whatever show someone tells me to watch.
They also don't specify what $87 a month gets you in cable. Around me that's about basic cable prices, which is significantly less content presented in a less convenient format and is almost entirely reruns filled to brim with commercials.
Not only is the article missing key information it also misrepresents the information it has.
Note: I'm sure people will tell me to pirate everything, but there are reasons to not pirate. And it doesn't address that this is a poorly written article giving incomplete and incorrect information.
Let's pretend that you have a basket with 100 apples. You know apples are about 100g each, because you weighed 10 of the them and all of the apples seem about the same size. You know that basket weighs 1000g. You put the whole thing on a scale and find it weighs 500,000g. You know something else is in that basket. You aren't sure what, and frankly it doesn't make sense, but trying different scales and remeasuring more individual apples gives the same result. So you decide that there must be something you can't see but must exist. That's dark matter/energy.