"Sponsored recommendations": I pay for Spotify Premium, and yet somehow I'm still the product?

ojmcelderry@lemmy.one to Mildly Infuriating@lemmy.world – 1417 points –

I opened Spotify this morning to be greeted by a modal popup with a "sponsored recommendation".

Why am I seeing ads if I'm already paying for the premium plan!? 😑

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Advertisements are now pretending to be recommendations

Haven't ads always been recommendations in some roundabout way? Regular ads are technically just a company recommending their own product/service to you (whether you need it or not).

I mean, real life recommendations are more often than not that too. I mean, ones you get asking friends.

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