Most of the world's biggest advertisers have stopped buying ads on Elon Musk's X, exclusive new data shows

L4sBot@lemmy.worldmod to Technology@lemmy.world – 731 points –
Most of the world's biggest advertisers have stopped buying ads on Elon Musk's X, exclusive new data shows
businessinsider.com

Most of the world's biggest advertisers have stopped buying ads on Elon Musk's X, exclusive new data shows::Musk and X CEO Linda Yaccarino have recently stated that most of the company's top-spending advertisers from last year have returned.

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Saudi Arabia felt Twitter was a problem, so they paid Elon to take it down in a way it wouldn't come back.

Why would they "take it down" when anyone with even a modicum of business knowledge would assume a better replacement would be created and take it's place. This making the next version of Twitter even harder to control.

Taking it over and controlling the content on it is/was the smart play, especially if you're going to fork over the $ to buy it outright.

Stop trying to justify Elon's shit business decisions. He can just be a fucking moron that got lucky with a few strategic purchases.

I mean, maybe a better replacement does come. But just like reddit, it takes a long time and not everyone will actually leave. Now like reddit, it's just full of BS and has fragmented the community. If the goal was to tear down a platform where people can organize while not fully killing it (preventing the immediate need for a replacement) then he's doing a good job.

Yes he could be just an idiot, but all throughout history evil men have done evil things and used their "ignorance" as an excuse. People calling you stupid is much easier to manage than people calling you evil.

I wonder if they made the same arrangement with him to get him to ruin electric cars - and then were surprised when people kept buying Teslas anyway.

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