YouTube's plan backfires, people are installing better ad blockers

L4sBot@lemmy.worldmod to Technology@lemmy.world – 491 points –
YouTube's plan backfires, people are installing better ad blockers
androidauthority.com

YouTube's plan backfires, people are installing better ad blockers::People are installing and uninstalling ad blockers in record high numbers as a result of YouTube's anti-ad blocking efforts.

54

You are viewing a single comment

Don’t you have to click an ad to actually support a website like that? Did you ever click? I wouldn’t, but maybe they pay for impressions as well

No, ads are usually paid per thousand impressions.

In theory an ad blocker could retrieve the ads in the background and simply not display them.. I'm not sure any actually do currently, but if advertisers are silly enough to pay simply through network traffic it's an option.

There's a Firefox addon that clicks all of the ads in the background in an attempt to pollute the info pool on what you actually want and also to cost people the click on their ad campaign