There are several negatives to the limitation too. Advertisers (which are already leaving in droves) are even further discouraged from placing ads that have a much smaller chance of being seen.
Edit: spelling
Yeah, that's the extra stupid part. Not only limiting the amount of content people can see, but also the ads he needs money from.
Not just less likely to be seen, but now a greater percentage of those views will come from Twitter blue subscribers as well who might not be their intended audience.
Does Twitter Blue show ads? I guess I assumed if you're paying you don't have to see those, but that would make too much sense 🤦♂️
Is there some source on advertisers leaving in droves? I've heard a couple stories on people (big accounts ands advertisers) loudly leaving but is it really a noticeable trend? I wonder if there's some publicly accessible way of knowing that.
There are several negatives to the limitation too. Advertisers (which are already leaving in droves) are even further discouraged from placing ads that have a much smaller chance of being seen.
Edit: spelling
Yeah, that's the extra stupid part. Not only limiting the amount of content people can see, but also the ads he needs money from.
Not just less likely to be seen, but now a greater percentage of those views will come from Twitter blue subscribers as well who might not be their intended audience.
Does Twitter Blue show ads? I guess I assumed if you're paying you don't have to see those, but that would make too much sense 🤦♂️
Is there some source on advertisers leaving in droves? I've heard a couple stories on people (big accounts ands advertisers) loudly leaving but is it really a noticeable trend? I wonder if there's some publicly accessible way of knowing that.
CNN reported on it: https://www.cnn.com/2023/02/10/tech/twitter-top-advertiser-decline/index.html
Holy shit that's awesome thanks for the read. It's more than half and it's mostly the top buyers, I am now swimming in schadenfreude.