Apple Cancels Work on Electric Car, Ending Decadelong Effort

ioslife@lemmy.ml to Technology@lemmy.world – 335 points –
Apple Cancels Work on Electric Car, Ending Decadelong Effort
bloomberg.com
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More? 22 brands released EVs last year alone. There are a LOT of options out there, with more to come. Apple would have been like, the 4,000th entrant in this market.

And what the EV market needs is a Model T, reliable and affordable. Not all these luxury models that go 0-60 in 3 seconds.

There's a tidal wave of "cheap and good enough" Chinese EVs starting to sweep the global market, fulfilling pretty much what you said. The new BYD Qin retails for $15,000.

If the US puts up protectionist trade barriers, the US auto market will turn into an enclave of gas guzzling SUVs, totally divorced from the rest of the world.

the US auto market will turn into an enclave of gas guzzling SUVs, totally divorced from the rest of the world

Already is lol. Ford I believe sells one car in the USA now, the Mustang. But they still sell plenty of cars overseas, including things like the Focus ST Estate that we never got here.

The Chevy Bolt is an EV that sells for less than $30,000 and gets 250 miles of range on a charge. The base model is even under $20,000 after the tax subsidy.

I think they discontinued the Bolt.

Yes, after a 7-year run they are retooling the factory for electric trucks, while committing to bringing a second generation Bolt to market sometime in 2025. Who knows if they'll pull it off, but the sub-$30k EV market is going to grow with or without Chevy/GM.

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You are asking for a Prius Prime and/or RAV4 prime.

Which are super reliable and selling like hotcakes for a reason.

Push the 'EV' button and both Prius Prime and RAV4 prime will drive in electric only mode.

$40k or $51k are actually pretty expensive for a car... i mean, all new cars are insanely expensive nowadays...

Nearest Prius Prime SE 2024 to my house is $34,604.

Top-hit from Carfax.com.


I don't think you'll find Electric or PHEV at much lower than this in the USA. If you want a cheap daily driver, buy a Chevy Trax or something. ICE is way, way way cheaper still.

But if you care about electrification, going north of $30k is expected.

there's a difference between caring about electric and having 30k...

a lot of people just can't afford that

Well yeah. I don't think EVs are for the mass consumer yet. They remain quite expensive and remain unreliable.

Hybrids, like Toyota Corolla Hybrid, get 50+ mpg and are only $24k. If you can't afford PHEV or EV, then drop down to the next tier. Hybrids exist for a reason and will have significant emissions saving / carbon emissions reduction compared to a normal car, by simply burning a fraction of the gasoline of a normal car.


I also don't believe that we can buy or consumer our way out of this problem. Your actual biggest way to minimize your emissions is to find a bus.

yep, there's just no way to build cars for everyone without completely destroying the planet...
we've already mostly destroyed it...

I like the Prius, but $35,000 is way too much.

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