Companies Think Their Idiot Customers Will Accidentally Cancel Their Subscriptions if It's Too Easy | Trade groups told the FTC a simple "Click-to Cancel" proposal to easily quit subscriptions coul...
gizmodo.com
Trade groups told the FTC a simple "Click-to Cancel" proposal to easily quit subscriptions could actually lead customers to miss out on hot new deals.
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The solution here would be to mandate full symmetry: if you require muliple steps and confirmations to UNsubscribe or cancel, you must have the exact same steps to subscribe too. I think it would fix this problem very quickly
Yep I accidentally signed up lol
I don't think that would matter People will rush in with the promise of "free big titted people"... they'll jump through so many hoops, the hot big titted girl on the screen would egg them on through 45 different steps. Then you sign up and find out it's guys with gynecomastia and now you gotta do 45 steps to get out.
Yeah. Something like if you have a sign up button, right next to it in the same font/style should be a cancel subscription button. Click it and you enter your credentials then you get a email with a link to confirm cancelation. Everything would mimic the sign up process.