Roku has patented a way to show ads over anything you plug into your TV

return2ozma@lemmy.world to Technology@lemmy.world – 394 points –
Roku has patented a way to show ads over anything you plug into your TV
arstechnica.com
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This is like really horrific but if I'm being honest, it's not going to happen. I think LG did a patent where you had to shout the brand being displayed on ads to skip an ad— and they never did that. This is probably a good thing so that other companies can't use it for a few hundred years

There's a big difference though. Making people yell is not the same as an ad being shown similar to a screen saver. Hard to believe but most people will just not care and those who do won't care enough to do much about it. There's a reason ads have become to main stream and normal they're yielding results the companies want.

A great example of how the mass majority of people not caring is look at the reaction to password sharing. Sure many people made a stink yet every single on of the platforms saw growth.

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