Why does the Reddit community on Lemmy get that big pink banner (which I've redacted) advertising the Barbie movie?

Doug Holland@lemmy.world to Reddit@lemmy.world – 60 points –

It's the first advertising I've seen on Lemmy, and for my eyeballs it's not a welcome intrusion.

Jeez, I hope Lemmy and the fediverse will be powered by enthusiasm and donations, not by advertising.

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https://lemmy.world/post/1203934?scrollToComments=true

Thanks for 'splaining it. I shall toss no more rocks at Lemmy's windows.

This link doesn't seem to be working for me :/

Screenshot of Lemmy post asking for banner image submissions for the Reddit community on Lemmy. Top comment apparently by a moderator contains the following text followed by an image of a poster for the Barbie movie

"In addition, we have received this image submission earlier today from an anonymous member of our community, who also offered the c/reddit moderation team, and I quote, "one Barbie-llion dollars", to set it as the community banner. We’re not sure what to make of this"