Roku OS home screen is getting video ads for the first time

flop_leash_973@lemmy.world to Technology@lemmy.world – 318 points –
Roku OS home screen is getting video ads for the first time
arstechnica.com
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Last time I had a Roku you could block the static home screen ads with PiHole. So as long as they don't start serving these from the same domain as something you need for the box to work right or start hard coding a different DNS server into the OS that won't respect your local network settings it will probably keep working.

But if they are not doing one of the above to get around DNS adblockers yet, they will eventually in the name of those sweet sweet ad dollars. Best to just start planning an exit from Roku products if you care about such things.

If shit like this keeps going, soon my car is going to be homemade out of 2x4s and a backyard-forged 2 stroke engine, while I try to turn sand into chips so I can stay connected to the Internet...

I've already resolved to not buy cars newer than the ones I already have (from the '90s and 2000s).

(It sucks 'cause it means I can't have an EV unless I find one of those super-low-volume '90s fleet compliance cars or build my own.)

Consider an ebike to supplement your car for shorter trips. I've just opted to ride my bikes more.

My ebike odometer ticked over 1000 miles a couple weeks ago.

I am not beginning to drive any time soon so not much knowledge on cars, but seen from videos and discussions that at least in some models telematics are done by a box that can be unplugged, and it depends what functionality you can lose from this. Buying only old is probably not a longterm option, so would instead be looking at disarming upcoming ones. We really need a database on how eadily it is done by model and what impact it would have.