Google engineers want to make ad-blocking (near) impossible

seasonone@opidea.xyz to Technology@lemmy.world – 2112 points –
Google engineers want to make ad-blocking (near) impossible
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This is why I recently switched back to Firefox.

If google really does away with adblockers I expect many more will follow. I'm not even against unobtrusive ads but the few times I've been away from my own pihole / ublock browser setup and rawdogged the internet those ads were next level obnoxious. I can't live like that.

While nice to do, it's not going to solve the problem when the likes of Cloudflare are already on board with this. Apple has already implemented a similar system in Safari as well. Feels like the horse has already left the barn.

Philosophically I want to agree with you, but when sites like banks and employment finders are going to require this it's really going to create a horrible world of the haves and have-nots.