Google engineers want to make ad-blocking (near) impossible

seasonone@opidea.xyz to Technology@lemmy.world – 2112 points –
Google engineers want to make ad-blocking (near) impossible
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Their examples are business issues where they want a tech solution.

These are working on a foundation that the internet today, with all it's venture capital money, "free" websites and services that run at a loss is how the internet should look. So they are building technical solutions to force some "trust" facilitate this internet. If a business or website cannot function or be profitable without this, that company does not deserve to survive. It's putting businesses ahead of users.

It works off the assumption that websites should know who the person visiting their website is (or that it's even a human.)

IMO, we need to return to the assumption that users are anonymous and remind people that you don't know who is on the other side so we should not trust at all.

And we would not have the internet we have today without this. Do people want to go back to static sites forums and all that? I mean this stuff costs money and people don't want to pay with cash so what is the option?

Fuuuuck yes I do.

Seriously, what the fuck is this guy on? Do I want individual forums with independent communities and separate identities in each of them? You're goddamn right I do!

Oh no, how will the multi billion dollar companies survive i feel so much pity. They deserve more money you're right