The pirates are back - Anew study from the European Union’s Intellectual Property Office (EUIPO) suggest that online piracy has increased for the first time in years. In fact, piracy rates have bee...

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The pirates are back - Anew study from the European Union’s Intellectual Property Office (EUIPO) suggest that online piracy has increased for the first time in years. In fact, piracy rates have bee...::We analyze a new study where the EUIPO suggests online piracy is on the increase within the European Union.

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Define stealing digital content.

As I heard someone else put it once, "If paying for it doesn't confer ownership, how can pirating it be theft?"

They've confused ownership with renting at some point and just stuck with it

That's perfect. There was a thread not too long ago discussing how Amazon Prime removed am item from someone's media library and gave them $5 as "compensation". Imagine someone coming into your house and taking something they don't sell anymore and leaving 5 bucks on your kitchen counter for your troubles. So many people in this world want their cake and eat it too, you can't have it both ways. If it was agreed that buying a digital asset conferred some type of ownership, they might have an argument now. They made their bed, now they can piss off and do what they want with it, it's theirs to do with as they please because we can never own a part of it.

leaving 5 bucks on your kitchen counter for your troubles

More like left on the nightstand, because that's getting fucked.

When need to anthropomorphize the shit these companies do more, your example is great. People have 'brand loyalty', but if their favorite brand was an average person in their life 99% would be a massive asshole that kicks sand in people's eyes.