They had a brand that was so powerful it was used as a verb, and he gave it up for the letter that is used as a generic placeholder, just because he's obssessed with it for whatever reason.
Saw a theory a few weeks ago that he's obsessed with "X," because that's how most of the native Africans signed away their sovereignty, and their land, to the European invaders.
No proof, but given where he grew up, it seems plausible.
It's so they can salvage the original brand once the business dies - not because of Musk's mismanagement, but because it has $13bn of debt out of the $44bn purchase.
Its a good use of brevity. Otherwise it would look like this:
“twitter (which is currently named x and will be renamed back to Twitter after the eventual decline and subsequent fire sale of the smoldering remains of the company)”
While funny, it wasn't intended as a burn. They are reporting on events that happened at Twitter, because it was named Twitter when these things happened, and is now called X.
"twitter (which is currently named x)"
amazing
Fucking brain dead rebrand
They had a brand that was so powerful it was used as a verb, and he gave it up for the letter that is used as a generic placeholder, just because he's obssessed with it for whatever reason.
Saw a theory a few weeks ago that he's obsessed with "X," because that's how most of the native Africans signed away their sovereignty, and their land, to the European invaders.
No proof, but given where he grew up, it seems plausible.
It's so they can salvage the original brand once the business dies - not because of Musk's mismanagement, but because it has $13bn of debt out of the $44bn purchase.
Its a good use of brevity. Otherwise it would look like this:
While funny, it wasn't intended as a burn. They are reporting on events that happened at Twitter, because it was named Twitter when these things happened, and is now called X.