ASUS has denied a previous report about the possible shutdown of the Zenfone division. The company issued a press statement, rubbishing claims from a Taiwanese media outlet that reported that the Zenfone 10 would be the last flagship in the Zenfone line.
Discontinued after the 10 🥲
https://www.androidauthority.com/asus-zenfone-division-shutdown-official-statement-3358842/
Thanks for the news, you made my day! I have an 8 which still works very well. I was on the verge of getting a 10 while I still could...
Did they cite any reason for the discontinuation?
Lack of sales
Make things up much?
And that only add validity to Apple’s reasoning. The small phone market is too small.
And apparently people buying small phones do not buy a new one every years but wait for them to die, further reducing the cash grab pot.