Microsoft is once again injecting pop-up ads into Google Chrome on Windows in a bid to get people to switch to Bing

ForgottenFlux@lemmy.world to Technology@lemmy.world – 690 points –
Microsoft is stuffing pop-up ads into Google Chrome on Windows again
theverge.com

The software giant first introduced malware-like pop-up ads last year with a prompt that appeared over the top of other apps and windows. After pausing that notification to address “unintended behavior,” the pop-ups have returned again on Windows 10 and 11.

Windows users have reported seeing the new pop-up in recent days, advertising Bing AI and Microsoft’s Bing search engine inside Google Chrome. If you click yes to this prompt, then Microsoft will set Bing as the default search engine for Chrome. These latest prompts look like malware, and once again have Windows users asking if they are legit or nefarious. Microsoft has confirmed to The Verge that the pop-ups are genuine and should only appear once.

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“wE VAlue prOviDING oUR CuStomERs With CHOice, So THerE IS An OPtIoN to DisMiss tHE NOTiFiCATiON” - Microsoft responding to Windows Latest regarding this

I don't understand why anyone uses Windows.

Because it's the most used system in the world and most programs run on Windows? Why wouldn't the average user use it when it comes with the machine and it's rather easy to set up.

Because some people don't want to screw around with bash commands that look like Cthulhu incantations, and they can't afford a Mac.