The Verge shows how Google search is useless

sigmaklimgrindset@sopuli.xyz to Technology@lemmy.world – 1401 points –
Best printer 2024, best printer for home use, office use, printing labels, printer for school, homework printer you are a printer we are all printers
theverge.com

The Verge published this spam article about the "best printers of 2024" to demonstrate how terrible Google's search results are. It now appears as the top non-sponsored post if you search "best printer" on Google.

I love a good, informative troll.

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Google used to list sites with backlinks highly, it was their first ever search algorithm iirc. Once people learned you could game that by planting useless backlinks, Google realised it was a bad idea.

Somehow, they've reinvented this all over again with parasite SEO that fundamentally works the same way. All they did was add some "domain ranking". Now, unreliable-but-popular sites coughredditcough will always score highly regardless of quality, because Google deemed them superior.

reddit is a very good search resource though because it has 15 years of real people giving real information. I imagine reddit from here on out will be going hard on the enshitification train so it's value as a search resource will rapidly decline.

Anything post-2022, and probably post-2020, is suspect on Reddit because it became abundantly clear how steerable it was and how easy to generate sales as long as you didn't do anything too "suspicious". Current 'ad guides' tell advertisers not to link things because just saying the name reads as more authentic.

Before that it was legitimately people discussing, e.g., the best flashlight for x-y-z purposes. But a decent amount of old stuff has been gutted by people deleting their posts/accounts.

After January 2015 it was a downhill slalom.

You weren't around for the 2016 presidential elections.

Politics on Reddit has always been shit. Product reviews and recommendations were good. How-to's and troubleshootings that don't fit on stackoverflow are still good.