McDonald's is promising 'attention to affordability' after the price of Big Mac meals hits $18

return2ozma@lemmy.world to News@lemmy.world – 401 points –
McDonald's is promising 'attention to affordability' after the price of Big Mac meals hits $18
fortune.com
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In what hell is a big Mac meal $18.

I bought a triple quarter pounder meal + happy meal for $17 2 days ago.

You say that like $17 is a reasonable price to pay for 2 preprocessed garbage burgers, 2 little cardboard cups of fries, and 2 cups of sugar water.

Yes. And I completely disagree with your description of the food. You people have been programmed to believe the food is much worse than it is. Almost all of my burgers come out fresh. I'm not sure what you mean preprocessed. It's pure old regular ground beef salt and pepper. The fries are certainly a step down from beef tallow days but magnitudes better than the frozen oven fries or doing a double fry at home.

I'm more than happy to trade on occasion. It's a lovely little treat filled with nostalgia.

I've never seen such a distinct projection as your comment which starts off as "you people have been programmed (against)" and you ending with you own "nostalgia" towards the same product.

You admit you've been programmed to have a pleasant feeling when consuming this product and yet cannot rather than accept that others do not have this programming, jump past this obvious state and accuse others of having been programmed against your beloved product experience.

Very intriguing and illustrative example on the effects of marketing to mould the human mind and trigger its defenses.

It can absolutely be both. You can enjoy the nostalgia while making objective observations. I already posted my observation of lower quality fries, but you have seemed to ignore it and tried to make it a binary thing.

Because you are programmed to hate them and can't make an objective decision.

Have you considered you're programmed to think everyone but you is programmed?

You seem to have no problem expressing your knowledge on the exact motivations behind other's decisions. This is a signal that does not favor you having high emotional intelligence.

That you cannot tell the difference between my theory and your certainty is another such signal.

How much profit is McDonald's Corp making in the US? In Germany (Munich in particular, which usuay is the most expensive city for everything) a big Mac meal is around 9,79€ (although there's always a coupon in the app for some free nuggets or something). The workers are paid decently, they have full health insurance (including dental, eyes, etc, because everybody gets those), unlimited sick days and a minimum of 24 vacation days.

The fuck you guys are doing over there?

Funneling all our money into the hands of the already rich.

It's a privilege to provide all that freedom to the hard-working innovators that make this country great! (Heavy sarcasm)

Not that much, that's for sure.

McDonald's didn't make profit on the food. They make money on the land value and franchise fees. I'm more saying I completely disagree with you but I think there is a more accurate way to frame where money is going. McDonald's healthcare is far better than what you'll get working at smaller food service business.

For what's it worth, my big ac meal is only 10.6€.

I remember when what you ordered would have been around $7 total. Wasn't that long ago either.