Media study on Gen Alpha kids show 'purposeful participation' over 'mindless consumption' of media and increased privacy consciousness over previous gen

L4sBot@lemmy.worldmod to Technology@lemmy.world – 285 points –
Gen Alpha Media Habits Come Into Focus in Paramount Study
variety.com

Media study on Gen Alpha kids show 'purposeful participation' over 'mindless consumption' of media and increased privacy consciousness over previous gen::Gen Alpha kids are protective of their personal data online and enjoy media that allows them to control their experiences with content.

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As my username implies, I sometimes fall out of the loop on things. Who are gen Alpha now please? Should I tell them to not touch the thermostat? (just kidding, it's all locked down, I'm an old geek).

Kids of millennials.

Wait I thought that was gen z

It's a bit fuzzy, but more or less each gen gives birth to the gen after the next one. Boomers are the parents of millenials, not the grandparents. Gen X are parents of Zoomers. Millenials are the parents of Alphas. Etc.

Right now Millenials are in their 30s and 40s, Zoomers are in their 20s and late teens, and Alphas are young kids. Most Zoomers are not having kids yet.

Early millennials were about 15-20 when Zoomer started so yes, they had some, but keep in mind the last millennial was born the day before the first Zoomer. Half the zoomers are in their 20s so there's definitely some that are parents to Alphas, but they'll primarily make Betas starting next week or something

Everyone who is 14 and younger are gen Alpha. I think Beta gen will be starting perhaps in a year or two.