“Netflix effect” is back as studios license old shows to competitors again

ijeff@lemdro.id to Technology@lemmy.world – 167 points –
“Netflix effect” is back as studios license old shows to competitors again
arstechnica.com
18

That’s great, but I cancelled Netflix.

Honestly, this is why we should have stuff like anti-monopoly laws breaking apart too-large corps.

Being a behemoth that can just buy up almost all the content producers and then starting your own content distributor (/steamer) and undercut the competition is dirty.

Also exclusivity deals shouldn’t be legal for more than a short period of time. 6 month leads are whatever, but no, offer a better deal to everyone

Yeah, I actually like what Sony has done in terms of expanding their offerings on Steam etc, but using stuff like "launch exclusives" to promote use on their own platform.

Some people want to be there at launch or other a given platform for their key titles, while others are willing to wait a bit longer for the product/title to come out on the platform of their choice

We do certainly have some anti-monopoly laws, though not extensive enough in my opinion. However the ones that we do have are rarely enforced properly and effectively. More laws alone won't solve that, we should really have better enforcement as well.

Sorry, this is what I meant. The laws that exist should be APPLIED to break this shit up

I figured you did, but I wanted to provide further thought for other readers :)

This is the best summary I could come up with:


Some of Netflix’s competitors are reversing a streaming war tactic by licensing their old TV shows and movies to the streamer—boosting its programming offerings but also potentially squeezing its profit margins, analysts say.

But after Walt Disney, NBCUniversal, Paramount and the then-Time Warner launched their own streaming services, they pulled many of their shows from Netflix to avoid feeding a company that had grown into an arch-competitor.

This summer, Warner Bros Discovery’s HBO network began licensing a handful of older shows to Netflix, including Insecure, Six Feet Under, Ballers, and Band of Brothers.

Analysts at Morgan Stanley said the return of licensing deals was a “long-term positive” for Netflix and would “pad” its lead over competitors in streaming.

Netflix will report results on Wednesday, with investors expected to focus on whether it plans to increase subscription prices and signs of progress on its new advertising tier.

The return of licensing deals has coincided with strikes in Hollywood, which halted production of new shows and are expected to delay TV and movie releases well into next year.


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