Reddit's Traffic is Down 3.36% Month-Over-Month, According to SimilarWeb

Paulius@lemmy.world to Reddit@lemmy.world – 1820 points –

SimilarWeb has just released traffic estimates for June. According to these estimates, Reddit's traffic has seen a 3.36% month-over-month decrease.

For comparison, here's how traffic has changed for other popular social networking websites:

  • Discord.com: +0.51%
  • Twitter.com: -1.65%
  • Instagram.com: -1.35%
  • Facebook.com: -3.18%
  • TikTok.com: +0.77%
  • Pinterest.com: -2.27%
  • Youtube.com: -2.02%

Source: https://www.similarweb.com/website/reddit.com/#overview

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I know more people who are just fine with using the official app than I know people who hate it. It’s kinda sad.

Seems like the backlash was loud but ultimately nowhere strong enough.

Depends on what the goal was. If the goal was to have so many people leave reddit that it dies, then yeah. Nowhere near strong enough for that (and I don't think that was ever going to happen).

If the goal was to get enough people motivated to make an alternative (like this one or kbin or whatever) viable, then I think it was extremely effective. Prior to June, these spaces didn't have enough content and discussion to be entertaining for me personally. But I deleted my reddit account on June 30th, and I haven't once regretted that or gone back to the site because Lemmy has been enough

I love seeing old stuff from Reddit pass by on my feed, long dead memes are living a second life!

Yeah that’s very true! My old account has been on lemmy.ml for two years and I never used it. Now it’s actually quite nice here with the increase in activity.

Reddit also kept putting anti-protest fixed banners on the official app, so anyone using it, was likely convinced the protest was nothing.

It was strong enough that Lemmy/kbin now has a large enough userbase to be an active community and to work out the bugs in the software. We've got a strong base to grow from now.

People will keep looking for alternatives to Reddit as its own enshittification continues (either by things like eliminating old.reddit or just the degradation of the community) and people who've never used a link aggregator/discussion site will continue to sign up. It's also not just Reddit. With a bit of modification, a version of Lemmy could replace question-and-answer sites like StackOverflow. An embedded version of Lemmy could be used in place of Disqus. Sites that currently maintain their own discussion thread systems could use a Lemmy instance instead.

Any place with threaded discussions now has the option for a federated alternative.

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