This might help explain the spectacular launch of Threads

MusketeerX@lemmy.world to Fediverse@lemmy.world – 1734 points –

Automatically creating a shadow account for everyone on Instagram?

Even allowing people to follow that account?

Sounds like they really wanted to push Threads out the door in a big way.

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Fuck Meta and all but this isn't news. Meta litterally said straight up that they would be doing this before threads ever launched. If you have an instagram account then that is also your threads account. This isn't some conspiracy it's exactly what they told everyone they were doing. It's no diferent than linked accounts for google services.

Yeah this Threads issue is getting into the tin foil delusional territory now. Just as you said. They literally say "well use your Instagram acccount" of you bother to read their disclaimers they literally tell you that they are literally using your Instagram account. It's "Threads by Instagram". When you first log in it ll import all your Instagram contacts and you cna "follow" them. And if they don't have it yet it'll say "you'll follow as soon as they join threads" there is no "Shadow Threads account, because they are using the Instagram account.".

You can definitely be against threads and Meta. I Personally am not super thrilled about it. But there is way more than enough to hate a out meta and threads without making stuff up.

I think the difference is that the Threads user count keeps getting thrown around as an indicator of its success and viability, but it's not a great KPI.

I do think people are using this "realization" of accounts being automatically created as a conspiratorial gotcha, but it's still important to remind people of this scenario as they evaluate their prospects.

If that were the case though, wouldn't the number of Threads users be the exact same as the current number of Instagram users?

No because they're only doing this for Instagram users who are located in the United States. It hasn't launched anywhere else yet.

Probably because it will be quite illegal in Europe so they probably are not going to do it for European users but it hasn't launched there yet anyway so we don't know.

It would be more wouldn't it?

Total = Number of Instagram accounts + Threads only accounts

Don't think you can make a Threads only account (at least at the moment anyway)!

Exactly, and that's the reason why deleting a Threads account also deletes the Instagram account. Because there is only one account for both services.

It's a conspiracy just in the sense that they are seemingly counting these towards their growth numbers. If they're saying they have 20 million accounts, but they created 3/4 of them as placeholders, then no...they have 5 million accounts.

I really think they are not, those are all account from people who have actively signed up. Threads really is that much bigger than Mastodon, and it's not that surprising.

Presumably they would have created ~2 Billion Threads accounts since there are ~2B Instagram users. Even if it was just the US there are approximately ~115M Instagram account.

So no, the 70M user number would just be the number to actually try Threads.

Google Play store alone has 10 mil+ downloads, so it's easy to assume Apple has roughly the same...so that's 20 million users right there...

Downloads aren't equal to individual users, but you knew that because you're disingenuous, not stupid, right?