Reddit will no longer let you opt out of personalized ads

L4sBot@lemmy.worldmod to Technology@lemmy.world – 431 points –
Reddit will no longer let you opt out of personalized ads
theverge.com

Reddit will no longer let you opt out of personalized ads::Reddit is removing the ability for some users to opt out of ad personalization based on their activity on the platform, though some countries will be excluded from the change.

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You can still opt out by not visiting the site, which I encourage everyone to try.

I also encourage people to repost content from Reddit to Lemmy. It’s free estate!

It’s also morally and ethically sound.

The solution is simple: opt out of Reddit entirely.

Thats literally illegal

Only in countries with functioning governments.

I mean yes but reddit actively advertised in Germany recently, and... Well we have some of the most serious privacy laws.

According to the article it doesn't apply to all users, presumably the EU is exempt from this change in policy (because it's illegal)

Yeah knowing reddit these idiots just forget about that...

If they do I hope someone finds out about it. Should at least be quite a hefty fine.

I already got permabanned from reddit for saying “cunt” so fuck that cunt website. I used to lament how terrible it was becoming but, now that I’ve removed myself from it, I’m just watching it crash and burn and enjoying every bit of it.

Soon the website will only be bots and shills and a few people who never say anything even slightly aggressive/controversial/opinionated/crass. A boring, sterile shell of its former self— just a safe space for advertisements.

Eat shit and die reddit!

I already got permabanned from reddit for saying “cunt” so fuck that cunt website.

Seriously?

Mark my words, where one tech bro goes, the others always follow. This is not a good sign.

Reddit has adds ? Never seen one, uBlock doing its marvelous job...

This is the best summary I could come up with:


Reddit is removing the ability for some users to opt out of ad personalization based on their activity on the platform.

Announced on Wednesday alongside several incoming updates to its privacy, advertising, and location settings, Reddit’s head of privacy, Jutta Williams, justified the change by saying that Reddit “requires very little personal information” from its users and that it would allow the company to “better predict which ad may be most relevant to you.”

European countries might be exempt from the forced opt in as the change would likely bring Reddit into direct conflict with the EU’s GDPR rules, which require companies to get express permission to collect or process personal data for use in activities like advertising.

Meta recently carved out similar exceptions for European Facebook and Instagram users earlier this year to bring it into compliance with EU privacy laws.

The Reddit changes will also add the ability for users to see fewer ads from specific categories like gambling, alcohol, weight loss, and dating.

The company says that its process of combining manual tagging with machine learning to classify the ads isn’t likely to be 100 percent successful at first but expects it to improve over time.


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