A new modern look for the Android brand

soulfirethewolf@lemdro.id to Android@lemdro.id – 140 points –
A new modern look for the Android brand
blog.google

The bugdroid is now in 3D lol

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So we got away from the 3D style just to go back to it?

Those new animations seem pretty oriented toward video ads.

To me this screams AR/VR focus in the next versions, I think they want to go after Apple's Vision Pro and do kind of like they did a few years ago when they brought some depth to the MacOS icons

Not seeing the improvement. Looks like change for change sake.

Looks like change for change sake.

GUIs swing back and forth between 3D and flat ever since Microsoft released Internet Explorer 4 for Windows 95 which introduced flat GUI toolbars. That watercolor Office release had the look planned for WinXP but Apple released Mac OS X with its (for that time) super realistic 3D icons and GUI widgets and Microsoft wanted to counter that. In fact, most such changes were initiated by Apple and were never about functionality.

it does match Material You better imo

I love it but also if they ever get rid of the mascot I'm going to cry worse than getting rid of the desserts

It is my understanding that the "bugdroid" was not designed to be Android's official logo, the artist released it under a Creative Commons license, and Alphabet has adopted it as a mascot. Even if Google deprecates its use, it's still out there.

Don't see why they couldn't just spew iterative inclusive designs over the 2D one, this is kind of badly animated and has a 00s vibe to the concept. The disco ball-skinned and spiky mohawk examples are downright repulsive designs

I don't like the capitalization of the letter A

It looks... Wrong for some reason

seems like the lowercase era of silicon valley is over

I guess some designers needed to prove that Google needed them, or just had enough time for a vanity project.

I‘m all for a return to a more 3D look and feel, skeuomorphism etc. But those just look… off.

From a design perspective, it's awful. You don't combine 2 similar but different fonts, with the same sizing and color, into one graphic. FFS it even has serifs AND sans serifs in the same bloody word.

Idk, I feel like Google has tested this stuff and it might just look better this way. For example, the G in Google isn't perfectly circle nor are all the colors lined up correctly. Ironically, it's slightly oval to optically make it look more circular.

They call the droid a bugdroid? Interesting name choice as a software bug normally isn't a good thing.

For some reason I always thought the Android mascot's name was "Andy", but I can't remember where I had heard that from.

I definitely like Andy over bugdroid though...

Just when you think abortion is under threat, one shows up in the Google Play store.

Whoa! Let's watch our word choice! Google doesn't abort things!

They keep them alive for 9 months and then will unceremoniously dump the corpse into a nearby river. Their PMs don't see the fun in killing something unless it's already been adopted by consumers.

I like it!! and the bugdroid looks so adorable — I'm especially fond of his cute little light bulb form

Creepy-droid. It's head and feet are facing forward and the body in between is rotating freely.

Robots are not limited by your human concepts of getting twisted!

It's taking inspiration from south park Canadians.

"what are you creeped out aboot eh?"

Needa work. Kinds reminds me of the Astroneer player characters. Get ready for corporate 3D art to be complete dogshit.

They basically capitalized the A in Android lmao. I didn't even know they officially uncapitalized it in 2019. Realistically the font change isn't all that different and I don't think many will care about that as much as us nerds do.