Google Fiber is increasingly going by ‘GFiber’

Salamendacious@lemmy.world to Technology@lemmy.world – 126 points –
Google Fiber is increasingly going by 'GFiber'
9to5google.com

Back in 2021, Google Fiber got a new logo after using just a wordmark for the past decade. The latest branding change has Google Fiber increasingly leverage “GFiber.”

51

It’s increasingly never coming to my area

I live down the street from them and worked there a while.

Still getting fucked by comcast...

A nearby city was in the running once but it was dropped from the running. high speed Internet is finally becoming at least a little more popular in stone areas. There are a couple companies building that in my area and I got $60 gigabit last year.

And if it did, they'd shut it down three weeks after you had it installed. Adopting new Google products is a non-starter.

“Google” not as much of a selling point anymore? Or are they gonna sell it off?

Google has been using just "G" as a prefix for product names almost as long as it has existed. Remember Gmail?

But didn’t it start as gmail? Gsuite started like that, idk what else there is. But transitioning from Google X to GX I don’t think is something they’ve done much if at all.

Gsuite started as Google Apps for your domain

Itll be in the dust bin 2 years down the road so yeah no one trusts google products to be long term.

To be entirely honest I thought it had been already until just recently when I saw they wanted to expand to 10G networking. They’ve almost entirely stopped rolling out to new areas from what I can tell

They just rolled out millions in new fiber lines in my area. I had them for internet since 2018, moved out of their area, and now I am in their area getting their service again.

You are incorrect about that stagnation. Google has breathed new life into fiber offerings.

Can I assume that you like their service?

GFiber sounds like one of those fly by night companies on Amazon.

⭐ ⭐ ⭐ ⭐ ⭐ GFIBREI Adapter for Android Google Phone to Power Adapter 6 ft USB-C to USB-A Certified Adapter

Amazon's Choice for 6 ft USB power adapters by GFIBREI

#374 in Lawn & Garden Accessories

The jig is up with that whole "amazon's choice" designation, I didn't notice that it was bs till recently.

Like of course it's going to be the top pick if constrained to the same brand!

There are some keywords missing like ultra durable armored sleeve and maybe localized to fit the language with a literal translation.
For bonus points show something like badly photoshopped lightnings between phone and cable.

(Aliexpress shows "Kirsche MX kompatibel Schalter" for Cherry MX conpatible switches. Not wrong but a bit too literal)

Why is this news?

This isn't a news community. It's a technology community. Google & Google fiber are technology companies. I didn't see anything in the sidebar saying posts like this are verboten.

I'm just saying why should we care about a potential minor corporate rebranding?

1 because if you hear about gfiber coming to your area now you immediately know it's a Google product. Whether that's positive or negative in your opinion.

2 you may not have known that Google fiber isn't directly connected to the Google search company. There both largely independent subsidiaries of the alphabet parent company.

If you really don't care then just ignore it and move on. Or downvote and move on. You've interacted with this post quite a bit for someone who doesn't care about it.

Top of the sidebar:

This is a most excellent place for technology news and articles.

Business rebrands aren't technology news or articles.