Spotify's new Showcase tool lets artists pay to promote their music in the Home feed | TechCrunch

small44@lemmy.world to Technology@lemmy.world – 255 points –
Spotify's new Showcase tool lets artists pay to promote their music in the Home feed | TechCrunch
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Another reason to never listen to anything recommended by spotify

85

deeply deeply twisted company

they think of music simply as 'content'. cynical, disgusting.

Yeah it’s unfair.

The music industry is famous for being run on love and passion, and not advertising manufactured hits.

Uh, music is content. Some music has more heart than others, but I wouldn't say that Target is disgusting because they sell cheap prints and wall art.

They also max out at 192kbps. Despicable.

They use 320 ogg for Premium’s Very High Quality, which is awesome, arguably audiophile quality and near indiscernable compared to FLAC (lossless). Ogg is much better / more compact than mp3 so you can expect much better quality at the same bitrate. It is 96 kbps ogg for Normal Quality, and 160 ogg for High Quality, both accessible in the Free tier. I am a musician of twenty years with good ears and sound equipment, years of experience listening to FLAC and converting to mp3 vs ogg at various bitrates to test, I think they’re doing a great job on this front.

https://support.spotify.com/us/article/audio-quality/

This is payola in the modern age. If a record company gives enough money to Spotify, they'll promote the hell out of it and guarantee it's a hit. So the record labels with the most money are the only ones that can make serious money.

Does Spotify disclose that this is paid promotional content in the app?

It's shown right there in the thumbnail. The text reads "Sponsored recommendation". After some initial conditioning, it seems easy to ignore it after a while, just like the first few Google results or other ads seen across the web.

Tidal crew. We don't have podcasts either. It's nice.

Tidal is way nicer than Spotify. No bullshit promos for right-wing dipshit podcasts or shitty playlist payola schemes. It's like what Spotify originally claimed to be; an agnostic platform for streaming music.

I've been paying for Spotify for years. I've never heard a single promo for a single right wing dipshit podcast.

They display visual promos on the front page of the app, even for paid customers. For over a year, Joe Rogan graphics were slathered all over the front of the app.

I don't recall ever seeing one, and even so who cares?

I care. Promoting a conservative dipshit is harmful and dangerous. I expect that kind of grotesque behavior on Fox News, not on a non-political app.

They gave $50 million to Joe Rogan for his podcast. Imagine how good the player could have been if they had given that money to developers instead. It could have went to the musicians as well.

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I switched to Tidal over a year ago. I thought I would miss SOMETHING about Spotify after 1 year but there's nothing. The curated playlists are better, my recommended tracks are better, the UI is cleaner and easier to navigate. I actually learn about new genres and musicians that I otherwise wouldn't have been exposed to. It's the best.

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If it's anything like any other social media site that that let's you pay to promote, they will do it once...

And then half ass it a second time...

Then they just tell you they are, but you won't see any more people listening to it.

Do folks reminiscing of the good old days of physical media not remember how much label promotion media was packed with media? I have records where the sleeve is basically an order catalog for other artists on the label. I don't see Spotify promoting albums on a discover feed to really be that much different than the marketing old except adopted for a digital interface and streaming economic structure.

Meh I moved back to the old trick where I torrent download bulk music and store it on my phone. No internet no problem.

That sounds great in theory, but the thing I haven't been able to replace is seamless discovery.

I would have trouble finding new music without torrent sites. The trackers I use have a web of related artists at the bottom of the artist page.

The users add to the community through comments, uploads, suggestions, organizing, et cetera.

Using a tracker has helped me discover music that ain't even on Spotify. It's the tits!

There's many blogs where you can discover music and unlike algorithms you get more diversity and nice descriptions. If you listen to a lot of hip hop it's even easier by looking the featured artists

Spotify does a phenomenal job of learning what I like and auto-playing a mix of things after I finish a song or album that aren't just in the same genre but are also based on my taste profile that's developed over hours of listening habits -- all with zero effort on my part. And I can still discover things via blogs too.

There just isn't anything like that available in the self-hosted world yet, unfortunately.

Lol sure. I discover all my songs from torrents.

What?

Download a torrent such as this

https://www.1377x.to/torrent/5812280/Various-Artists-Love-At-First-Sight-Soundtrack-from-the-Netflix-Film-2023-16Bit-44-1kHz-FLAC-PMEDIA/

and then I listen and keep the one's that I like kinda like Spotify discover lol but oldskool

That sounds cumbersome as hell.

I want my song to end and my player to start automatically playing similar songs that are also curated based on my larger listening habits.

That's why they take your money and data to keep a beautiful profile on you and sell it to 3rd party. You pay a premium for your liking both by money and data..Enjoy mate!

Yup, I'm paying for a data driven service that isn't possible to host myself. Good job piecing that one together, champ!

Sure thing! Always here to help in anyway possible. To get the best experience from Spotify please try their premium family subscription. They add extra goodies in it and won't track you at all. Also don't pay for an year upfront, pay on a month by month basis that way you get more features.

Lol go give Meta more data through Instagram while acting smug about privacy.

Always cute watching kiddos reach that first peak on the Dunning-Kruger curve.

Hey i am willing to give my data to meta in exchange to watch dumb naked bitches and to rub one out when I am at work. At least I am not paying with real money so thats a plus.

And there it is. Enjoy giving your data to a company proven to mishandle it so you can keep simping.

How pathetic.

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I feel like such a boomer for doing this as well, but I've had precisely 0 issues when my internet goes down or signal gets weak. No buffering, no problem.

Been doing it since high school when I had the first-gen iPod Shuffle. Good times

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I hate Spotify so much, but every other attempt I've made to move away failed.

I used tidal for a bit, but it seems to break frequently from any privacy tooling I would use. I know they give artist a better payout, but if you don't work with my privacy method, it's a non starter.

I just download or copy all the music/audio I want to have, and put that all on my phone. Then I listen to it anywhere, anytime.

500GB SDcard is <100$

Yeah, that's a great option, but then the artist who created the music gets definitely zero for their product. It's not like Spotify really pays fairly for the product, so it's become pretty similar. The money grabbing Spotify does sounds like it'll pump up business (making artists pay to promote) but I would be so hugely behind a streaming app that actually paid their artists fairly and promoted new unknown stuff, just because. The novelty alone!

Bandcamp maybe?

Support artists by buying their merch, not their music

I just buy the music I want from bandcamp or the band. I can organize and rip whatever and keep it backed up incredibly simply.

Then I put it on whatever device I want to use. Do you remember album/tape/CD collections. It's like that but digital. The tech gives us all so much more control, it seems a shame to stream from a source like Spotify. Just stream your stuff to yourself, or put it on a tiny piece of silicon.

You can use Spotify like the radio I guess. A really creepy, ultra-payola-driven radio. Why not own some digital media, though? Like pay some artists directly and listen to their content digitally.

Who the fuck really needs Spotify to distribute their content? Maybe shitbags that NEED a corporate entertainment structure to survive. Fuck em.

Spotify isn't genius. They just created a cultural choke point and they are gonna milk it like a starving baby cow. Having the investment and cooperation of the big labels allows and maintains this lucrative exploitation of creative labor.

Edit: There's an episode of the Nerdist when some jerk from Linking park was on. He talked about getting royally fucked by the label they were on. That terrible band could not have been drilled into the culture without major label support and payola. They deserve nothing because they are a sacchrine confection of the corporate music industry. They are a golem of mass-market, general-purpose angst. They only positive thing from linking park was the singers suicide.

I switched to Qobuz. Mainly for sound quality, but they also pay artists more than ten times as much and they have pretty neat long read articles and deep dives, which is a way more satisfying way to discover new stuff. It's pretty great.

Another reason to just use local player. Just buy physical albums and rip them, buy the actual digital files (from eg Bandcamp) or if you can't afford it right now, I'm sure you can find the files floating around the internet. Just make sure to buy the physical album when you can afford it.

Artists will receive far more support from buying their music this way rather than through Spotify which pays artists very little and the algorithm is against mid and small size creators.

You'll also get higher quality files. Spotify can't play CD quality music. Apple and Tidal make a massive deal about being able to play "high quality audio", but it's a lot less impressive when you find out they really just meant CD quality, which had been around for almost 30 years. A real 24 bit flac takes longer to download than to play. Real high quality audio will never be streamed.

“A real 24bit flac takes longer to download than play” if you have dialup maybe. I don’t think you can even legally call it “broadband” if your internet is slower than a flac bitrate

Downloads depend on the server as well as the client. I can say for certain that I've never been able to download a 24 bit flac album in less than 30 minutes, usually over an hour.

I wouldn't have found like half the music I listen to now if I was only buying releases I already knew about.

Yes, stresming service music players are trash compared to local music players. I use musicolet as a player that have the cool feature of switching between playlist without losing tje position of the latest player songs

What local players do you use? I haven't found a good one on Windows so I just use the default (formerly Groove Music).

I like Audacious. The UI does not look modern but that's not something I care about. It has every feature I need, it's lightweight and does not have any telemetry.

I'm still using an older version of Winamp. It supports pretty much every audio format ever, visualizations, and has an excellent media library format. There is a new Winamp, but I haven't tried it.

I also use VLC, which supports fewer formats, but supports all the major ones out of the box and is open source and under active development.

Wtf im a paying costumer &@#)!!!

Never used Spotify. I have my own methods of finding new music and once I have something I want to listen to I usually just type "[artist] [album] full album" on YouTube and if it's not there (which is very rare) it's usually on Bandcamp or SoundCloud. I do pay artists though, I buy their music if I enjoy it and always make sure to see them if they are in town, I think it's healthier than a subscription service model.

I'll stick to InnerTune. Got rid of Spotify over a month ago, don't miss it at all.

Oh, i remember the drake takeover from 5 years ago.

Ah, yet another reason to never use their home page. YouTube music seems to be the only decent recommendation engine these days

Man, people here really overreact to artists paying money to promote their stuff.

People get mad that Steam shows them games. It's like loading up Netflix, seeing the list of movies, and yelling "look at all of these ads"!

Streaming services was supposed to recommend stuffs based on listening or watching habbits not who pay the most

This is the best summary I could come up with:


Spotify this week launched a new tool called Showcase that allows artists to promote their work directly in the streaming app’s revamped Home feed introduced earlier this year.

The new feature was announced earlier this year at Spotify’s Stream On event in LA, alongside a range of other growth and discovery tools for artists, like the full-screen recommendations known as “Marquee” and a new “Discovery Mode” tool that allows artists and their teams to identify songs they want prioritized on the streaming service.

The company says that Showcase is opening up to artists and their teams with U.S.-based billing with 1,000 or more monthly streams in the last 28 days in at least one of the target markets.

By default, Spotify says it will show the campaign to those who are likely to stream the release — a broad audience.

“While playlist pitching is an opportunity for artists to find new audiences and Marquee helps them make a splash for their new releases, today there are more moments than ever where promotion can drive impact.

Showcase gives them the ability to do just that: now artists can amplify a new release, give their catalog an encore, turn viral buzz into long-term fandom, and more – right at the moments that matter most and on the most visited place on Spotify: Home,” she added.


The original article contains 487 words, the summary contains 223 words. Saved 54%. I'm a bot and I'm open source!

I'm so glad I stopped updating the app, I am lucky to still have the recently played at the top of my home page and then daily mixes right below it, I have to scroll to see the nonsense

I never understood the love for Spotify. It's always felt so much more commercial to me. I've had a pandora acct for about 10 years now and I love it. Ad-free is awesome and I can just skip over the artist spotlights and sponsored stuff.